Thanks to our full-scale Web design and digital marketing services, Judy Asman Communication can either offer turnkey services or support for one component of your entire campaign. For each project below, we either provided total Web design and content or project management and content writing and editing. Below is a sampling of our recent work.
A-1 Forklift Certification
About the client: Based in Anaheim, California, A-1 Forklift Certification offers high-quality forklift training throughout the U.S., including online certification, hands-on training to individuals and companies and train the trainer courses.
Services provided: Web redesign to attract new customers while making it easier for current customers to navigate throughout the site. Search engine optimization; mobile-friendly design; content writing and editing. Social media consulting.
Results: Higher search engine ranking in Google+ business listings and on Bing. Effective calls to action leading to a higher volume of phone calls, students and revenue.
About the client: The Association for Women in Communications is a professional networking organization for professionals in all communications disciplines, including PR, publishing, broadcasting, new media and corporate communication.
Services provided: Web redesign using existing graphic elements. Design to attract new members while making it easier for current members to navigate throughout the site. Responsive design; content strategy and editing.
Results: New design enabling organization's volunteers to add blogs and other content. Cutting edge look and interface helps align with organization's brand as a venerable communications organization. Creates a solid foundation to help board of directors plan business goals that support membership growth, retention and increased revenue.
Auto Technical, Inc.
About the client: Based in St. Paul, Minnesota, Auto Technical is a car donation charity program to provide transportation to survivors of economic hardship, job loss, domestic violence and torture.
Services provided: Web redesign to appeal to attract new members while making it easier for current members to navigate throughout the site. Responsive design; content writing and editing. Public relations.
Results: Higher ranking on Google and Bing. Clearer explanation of organization and the community it serves has led to a higher volume of calls and actual car donations.
The Banning Centennial
About the client: The Banning Centennial was a grassroots effort designed to celebrate the 100th birthday of the City of Banning, California. Events were held year-round in 2013 to raise funds for the Banning Community Fund.
Services provided: Web design, monthly content writing and editing. Social media consulting.
Results: Members of the Banning community had a central place to visit online for more information about events, to buy tickets and to make donations. By the end of 2013, the effort raised $50,000, donated toward strengthening the Banning community.
About the client: Based in the San Gorgonio Pass, California, Carol's Kitchen feeds the hungry through multiple soup kitchens throughout the week.
Services provided: Web design to appeal to potential volunteers, donors and those who are in need. Search engine optimization and social media community management.
Results: Increased volunteerism, greater presence online to support and enhance PR and media efforts.
Chapman Acupuncture Clinic
About the client: Owned by Dr. Betty Rigi, a licensed acupuncturist, Chapman Acupuncture Clinic helps to free patients from chronic pain and illness. Located in Tustin, California.
Services provided: Web redesign to emphasize Dr. Rigi's treatment modalities and conditions. Search engine optimization for stronger ranking both on a city and a county level.
Results: Higher ranking on Google and Bing, both organically and in local business listings. Increased interest and calls by potential patients.
Family Trees Unlimited
About the client: Based in Southern California, Family Trees Unlimited offers unique gifts and personalized ornaments at craft shows and through an online shopping cart.
Services provided: Originally designed by Jeffrey Castel de Oro, Judy Asman Communication provided content writing and search engine optimization for the wedding, graduation and baby sections. Also consulted client on effective practices for Pinterest.
Results: Specific products ranking on Google and Bing. Lively descriptions of products helped to feed a results-oriented e-newsletter campaign.
Get More in Life Coaching
About the client: Based in West Bloomfield Township, Michigan, Get More in Life Coaching helps clients connect with their inner artist to craft the lifestyle of their dreams. Founded and led by author Antreina E. Stone.
Services provided: Web redesign using existing graphic elements. Marketing consulting to help client establish message.
Results: Created a soothing online presence and content that gives a clear picture of the services the client offers.
About the client:Based in Detroit, Teen HYPE is a youth development organization and a movement to empower urban youth to thrive.
Services provided: Project management, partnering with a fellow design agency to create a funky website that appeals to donors, teens and adults. Content writing, editing and search engine optimization.
Results: Greater interest in Teen HYPE's brand throughout Metro Detroit. A central location to promote events and ticket sales. More desirable presentation for collecting donations as part of Teen HYPE's overall fundraising campaigns.
Family Trees Unlimited
Project: Spring 2014 e-newsletters
Summary: With a core focus on selling personalized ornaments, the client's most profitable season are the Christmas holidays. To generate interest in "off-season" products, Judy Asman Communication developed three e-newsletters as part of a Spring/Summer 2014 promotion.
Results: The campaign consisted or promoting wedding, graduation and baby ornaments, which resulted in increased online sales.
Summary: To support an overall fundraising campaign, Detroit 501(c)(3) uses both offline and online marketing tactics to stay top of mind with members of its community. The organization's e-newsletter helps potential long-term donors stay aware of upcoming events and achievements, while getting to know its board of directors and the impact the organization has on its teen members.
Results: As part of a consistent fundraising campaign, the e-newsletter has generated interest in events, volunteerism and online donations.